On December 28, YG Entertainment’s uploaded behind-the-scenes footage of the promo videos for fashion brand NONAGON (NONA9ON), a collaborative project between YG Entertainment and Samsung Cheil Industries.
The video gives viewers a glimpse of the process behind the official promotional videos that YG Entertainment has been releasing periodically since April this year. There are close-up shots of lookbooks and storyboards, as well as of the clothing line.
The footage features a number of YG artists, including B.I, Bobby, CL, and Taeyang, who model the clothes on set.
YG Stylist Ji Eun commented, “Everybody wondered what the clothes from YG would look like. Now that the final products have come out, I think they resemble the music of YG.”
CL and Taeyang also participated in individual interviews, sharing their thoughts on the brand. CL commented, “The clothes are fun and sensational, but clothes that you want to wear every day.” Taeyang similarly remarked, “The brand is for young people who like fashion and want to dress well[…] I think there will be a lot of items for those who like music as well.”
CL of girl group 2NE1 was named one of “Asia’s most prominent pop stars” by MTV ahead of her U.S. debut.
The network also expects that the year 2015 has “potential to be one of the biggest years for Asian pop.”
CL’s “mindset — of wanting to not just stick around but also shake things up — coupled with [her] skill as a performer has her poised to be a big deal in 2015, and to be the catalyst to pushing Asian pop music further into the West than it ever has before,” MTV said on Friday.
CL signed a deal with Scooter Braun’s SB Projects and is preparing for her U.S. debut next year.
Could upcoming girl group Sonamoo surpass one of K-pop’s leading girl groups? Some appear to think so.
On December 28, TS Entertainment’s new girl group Sonamoo unveiled their debut track “Déjà vu” and its accompanying music video. Around the same time, a quote appeared on Korean website pann.nate.com proclaiming that Sonamoo is the “hip-hop girl group that will surpass 2NE1.”
Given 2NE1’s popularity, it is no surprise that the headline immediately went viral on social media with strong reactions from K-pop and 2NE1 fans. “Dear Sonamoo, before trying to surpass 2NE1, why don’t you try to fix yourselves first and discover individuality,” commented White Jack on Twitter. “Y’all look the same to me.”
While some believe this to be a marketing tactic by Sonamoo’s record label, others claim the statement was simply started by an Internet user, also known as netizen in K-pop culture. “Sonamoo is being hated for stupid reasons,” wrote Girlgroup Confession on Sunday. “The girls and TS Entertainment never said they would surpass 2NE1. A stupid netizen did.” According to allkpop, Sonamoo consists of Sumin, Minjae, D.ana, Nahyun, Euijin, High.D and Newsun. Their mini-album is also titled “Déjà vu” and consists of six tracks.
Meanwhile, 2NE1 has had a year of high achievements, including ranking number 11 on Billboard’s year-end World Albums chart, the first time a K-pop act has had an entry on the chart since its inception in 1995. 2NE1’s record-breaking 2014 album “Crush” has also been listed on Rolling Stone’s 20 Best Pop Albums of 2014 and Fuse’s 40 Best Albums of 2014. 2NE1’s leader CL is expected to make her American debut in early 2015. In addition to possible collaborations with Skrillex and Diplo, CL’s debut will be overseen by manager Scooter Braun, famous for managing Justin Bieber and Ariana Grande.
Singer Gong Min Young showed off just how smart her younger sister 2NE1’s Minzy is.
On December 23, Gong Min Young uploaded a picture of Minzy’s online report card via her Twitter and wrote, “Now that I’m in Korea I want to brag a little >_<. Despite the fact that her [idol] schedule and exam period coincided, she amazingly finished this semester satisfyingly too."
한국오자마자 자랑좀 할게용>_<스케쥴이랑 시험기간이랑 똑같았었는데 기특이는 이번 학기도 대견스럽게 마쳤네요
And indeed, this is something to brag about! Minzy’s report card boasts straight-As as the idol received A+s in five subjects, an A in one subject, and a P for ‘Pass’ in another subject.
Minzy is currently attending Baekseok University and has concluded her second semester as a freshman. She enrolled in school back in March and is currently majoring in theology. Her sister Gong Min Young, on the other hand, released her first album ‘REBIRTH’ under CCM (Contemporary Christian Music) back in October.
The 2014 “SBS Gayo Daejun” has just aired in Korea, and for the first time in memory, 2NE1 performed without one of its four members.
On December 21, the annual year-end event featured performances from some of K-pop biggest acts as well as awards ceremonies. Initially, 2NE1 was reported to be missing all year-end events due to Park Bom abstaining from domestic activities.
“Though they’ve received a number of offers for music award ceremonies, we respectfully declined,” said a YG rep according to allkpop. “Park Bom is still reflecting, so we ask for your understanding.”
“2NE1 cannot put on a show without Park Bom. However, besides that, Park Bom is not participating in any other domestic schedules. She is currently taking time to self-reflect. Please support them until they make their comeback. They will make a good album and come back as 2NE1.”
However, after some rumors, 2NE1 was spotted at the “SBS Gayo Daejung,” where CL, Minzy and Dara performed without Park Bom.
“I don’t like 2NE1’s performance without Bom,” commented sojack47 on YouTube.
“Do you guys see the last seconds when 2NE1 raised their hands up?” asked Minh Hang Bui on Saturday. “There is a spot between CL and Dara; felt like they left it for Bom. And when they came on the stage to receive their award, they left a spot between Minzy and CL too.”
In addition to performing “Crush” and “Come Back Home” from their recent album, 2NE1 also accepted an award for Best Female Group.
Recently, Rolling Stone listed 2NE1’s “Crush” above the likes of Sia, Shakira, Pharrell Williams and Sam Smith. Of the 20 acts on the list, 2NE1 is the only Asian act to be given the honor.
Park Bom Puts On A Brave Face During 2NE1 Yokohama Concerts Amidst Drug Scandal
Despite her alleged drug smuggling scandal, 2NE1 member Park Bom is smiling for her fans nonetheless during the recent concerts in Japan.
On July 5 and July 6, the ladies of 2NE1 held their “All or Nothing” concert at the Yokohama Arena in front of 34,000 fans. Special attention was held for the events, as it was also the first time Park Bom faced the public since reports of her smuggling amphetamines to South Korea dominated headlines.
Despite the founder of Park Bom’s record label addressing the alleged drug smuggling reports in a personal letter, new updates claim that the illegal amphetamines confiscated in 2010 were found inside a box labeled “jelly,” mixed with candies and snacks.
“If the drugs were purchased illegally in the United States, this is a case that can be punished in the United States as well,” said a legal insider according to allkpop. “If the prosecutors did indeed drop the case of someone who smuggled narcotics, then this has to be seen as special treatment.”
In addition, Korean publication Segye Ilbo also questions whether Park Bom’s parents knew that the amphetamines were illegal in South Korea prior to the package being caught by officials, because the singer’s father is reportedly the CEO of a medical treatment company.
On July 5, Park Bom also announced she will not be participating in filming for the reality series “Roommate” this upcoming week, due to the drug scandal controversy.
“I am very sorry to all for having a great controversy because of me,” said Park Bom according to her record label YG Entertainment. “Because I feel terrible, I don’t have the confidence to film for ‘Roommate.'”
Despite such reports, attendees of the 2NE1 concerts in Yokohama took photos showing Park Bom smiling and showing solidarity with her fellow members.
Park Bom and 2NE1 will next be seen at the World Memorial Hall in Kobe, Japan on July 12 and July 13.
The girl group ends a year of accolades by breaking one more record.
After breaking multiple chart records earlier this year, 2NE1 cap off 2014 with one more boundary-pushing victory. The girl group’s Crush album ranks at No. 11 on Billboard’s year-end World Albums chart. It’s the first time a K-pop act has notched an entry on the annual ranking that was first introduced in 1995.
Released in February, Crush became K-pop’s highest-charting album while also earning the best first-week sales for a release. The set hit No. 61 on the Billboard 200 — 2NE1’s first entry on the chart.
In addition to being named Billboard’s No. 1 K-pop album of 2014, Crush also made it onto Rolling Stone’s 20 Best Pop Albums of 2014 and Fuse’s 40 Best Albums of 2014 lists.
In 2014, 2NE1 has found a remarkable amount of Stateside recognition. This included their Korean single “I Am the Best” garnering U.S. radio play (“I Am the Best” was previously released on a 2011 EP), topping Billboard’s World Digital Songs chart, a sync in a Microsoft commercial, a feature in NYLON magazine, appearances on The Bachelor and America’s Next Top Model, plus ranking as one of two acts representing K-pop’s best showing yet on the year-end World Albums Artists chart.
As 2NE1’s international brand seems stronger than ever, leader CL is confirmed to be working on a full-fledged U.S. debut overseen by Scooter Braun.
2NE1 performed the album’s title track and lead single “Come Back Home” on the year-end award show SBS Gayo Daejun without member Park Bom. Check out that performance below:
2NE1’s CL had a special in-depth interview with The Wild magazine to celebrate her high-fashion pictorial in the December issue.
The magazine wrote an extensive editorial about the idol on its official website. The piece examines CL’s accomplishments, childhood in France and Japan, fashionista status and first steps into the world of Western pop. CL was asked about a variety of topics, from what inspired her to become a musician to what draws her to hip hop music specifically.
When asked if she felt any pressure representing contemporary music from Asia in the U.S., CL revealed, “I don’t feel pressured, and I don’t want to be. The thing is I have no example. There’s no one in front of me who has done this before. Maybe there were people who have tried, but I can’t really name anyone who was successful enough to be my mentor as an Asian woman. I definitely have a long way to go, but I’m just trying to do what I do and not make it too complicated. And I feel like I have the right people around me, a good team. YG has known me for a long time and they know my color, while Scooter Braun has very good taste.”
CL also talked about making female empowerment the main message of her music. She said, “I feel like Asian women are especially represented in a certain way all over the world. The image is very timid and obedient, and I’m the complete opposite of that. I want people to know we’re not always like that. When you look at the artists in J-pop or K-pop, there is a standard: 7 girls wearing the same clothes, very cute and shy. I just want to say there are stronger women like me. I like those groups too, but I want to let the world know that that’s not everything. Sending that message through music is what I do best. I want to lead by example.”
For her pictorial, CL donned Moschino from head to toe. She wore a sexy bandage dress, jean jacket with black straps, pink overalls, print sweatshirt, bright orange halter top and chunky gold jewelry. Her hair was styled in edgy, uneven layers and for her beauty look she relied on strong, dark cat-eye.
CL was recently featured in Skrillex’s “Dirty Vibe” music video with label-make G-Dragon.